Social Media – Fashion and Community, Contract at Whatnot

Title: Social Media – Fashion and Community, Contract

Location: Remote

Job Description:

Whatnot

Whatnot is the largest livestream shopping platform in North America and Europe to buy, sell, and discover the things you love. We’re building the future of ecommerce, bringing together community, shopping and entertainment. We are committed to our values, and as a remote co-located team, we operate out of hubs within the US, UK, Ireland, Poland, and Germany today.

We’re innovating in the fast-paced world of live auctions from fashion, beauty, electronics to collectibles like trading cards, comic books, and even live plants. Whatnot has something for everyone.

And, we’re growing. Whatnot has been one of the fastest growing marketplaces and we’re hiring forward-thinking problem solvers across all functional areas.

Role

The Communications team is seeking a creative and driven content creator to join our social media team and assist in creation as well as day to day community management. This contractor position will lead the fashion category from the social side, craft content, and support the execution of Whatnot’s existing and future social media channels.

Working closely with the existing social media team and cross functional partners, you’ll help create a strategy for fashion on Whatnot, produce engaging content, manage influencers, and set goals to ensure our channels are a positive reflection of our brand and help to celebrate, engage with, and support our community. In this role you will:

• Develop the infrastructure for the fashion category on Whatnot social channels: Define how Whatnot shows up in regard to women’s and men’s fashion categories.
• Campaigns and Content Creation: Create engaging content and programs that celebrate our community, bring awareness to new buyers, and elevate the Whatnot brand, specifically within the fashion categories.
• Community Engagement: Work in partnership with multiple internal teams to ensure we are showing up for and highlighting our community across on-platform categories and at industry events; actively and intentionally engage with our community by responding to comments and messages across multiple platforms
• Data Analysis: Partner with internal teams to monitor and analyze community-related metrics, such as engagement rates, impressions and user feedback. Utilize insights to share with social team leaders.

You

Curious about who thrives at Whatnot? We’ve found that low ego, a growth mindset, and leaning into action and high impact goes a long way here. You should have 5+ years of social media experience, preferably with brands that are in the women’s fashion or beauty industry.

• You are available to work at least 24 hours per week for a 3 month period
• Immersed in fashion based social media and have a strong understanding of the online communities of fashion and beauty
• Expertise in creating social strategies that showcase women’s fashion to a wide audience.
• Experience developing, following, and executing social media calendars.
• Well versed in creating engaging content across various social channels inside the women’s fashion industry
• Comfortable on camera, shooting photos and video, voice over, editing, and posting social media content on multiple platforms. I.E. You are a current content creator.
• Trained in using social media content creation tools like Canva, Adobe, Capcut, etc.
• Comfortable seeing a piece of trending content and understanding how to take a brand perspective and participate in the trend
• In-depth knowledge of current trends, pop culture, and social media platforms
• Excellent interpersonal and communication skills, both written and verbal
• Proficiency in social media platforms, community management tools, and data analytics tools
• Ability to work independently and collaboratively in a fast-paced, rapidly evolving environment
• You’re immersed in internet culture and can use that knowledge to identify trends, creators and opportunities for the Whatnot brand to build and grow.
• You are analytical and understand how to use data to better serve the social communities and content
• You are comfortable operating on a small team and will get in the weeds to produce results in a highly ambiguous environment. You are scrappy and no job is too small.

Compensation

For US-based applicants: Hourly rate of $74.00-$80.00/hour

Final pay will be based on a number of factors including relevant prior experience, skills and expertise.

EOE

Whatnot is proud to be an Equal Opportunity Employer. We value diversity, and we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, parental status, disability status, or any other status protected by local law. We believe that our work is better and our company culture is improved when we encourage, support, and respect the different skills and experiences represented within our workforce.