Social Media Associate at Upstart

Remote | Full-time

Social Media Associate


About Upstart

Upstart is a leading AI lending platform partnering with banks and credit unions to expand access to affordable credit. As we transitioned to being a public company, we’re now poised to leverage our domain expertise and revolutionize every aspect of lending and credit risk evaluation. We’ve recently expanded our offerings to include automobile refinancing and we plan to take on more verticals as the business grows.

By leveraging Upstart’s AI platform, Upstart-powered banks and credit unions can have higher approval rates and lower loss rates, while simultaneously delivering the exceptional digital-first lending experience their customers demand. Upstart’s patent-pending platform is the first to receive a no-action letter from the Consumer Financial Protection Bureau related to fair lending. Upstart not only supports a large remote workforce, but also has offices in San Mateo, CA; Columbus, OH; and Austin, TX.

Most Upstarters join us because they connect with our mission of enabling access to effortless credit based on true risk. If you are energized by the impact you can make at Upstart, we’d love to hear from you!

The Team

The Growth Team is in charge of expanding Upstart’s reach to the millions of Americans without access to affordable credit. We are energized by the prospect of breaking ground in our field and making a positive impact on people’s financial lives.

As the Social Media Associate at Upstart, you will be responsible for coordinating, executing, monitoring, and measuring best-in-class social media content across existing and emerging channels to drive awareness, engagement, and advocacy for Upstart. The role is highly visible within the organization and requires an enthusiastic team player who can work cross-functionally with partners across Communications, Growth, Compliance, Lending Partnerships and beyond. You will play a pivotal role in contributing to the progress, momentum, and prestige of Upstart’s mission and branding, in addition to being the key point of contact for internal and external high-level stakeholders. This role will report directly to the Content Marketing Manager.

Position Location – This role is available in the following locations: Remote, San Mateo, Columbus (#LI-REMOTE)

Time Zone Requirements – This team operates on the West Coast time zone

Travel Requirements – This team has regular on-site collaboration sessions. These occur 3 days per Quarter at the San Mateo office. If you need to travel to make these meetups, Upstart will cover all travel related expenses.

How you’ll make an impact:

  • Coordinate, schedule, and execute social media content across Twitter, LinkedIn, Facebook, Instagram, and emerging platforms
  • Monitor and engage with the social commentary and assist with customer support as well as provide insights and assistance in social crisis situations
  • Provide general communication support for internal and external stakeholders
  • Manage monthly content calendar to ensure all social content is planned and aligned to relevant seasonal, cultural, and brand moments
  • Measure and report on performance with comprehensive metrics and actionable insights to inform, optimize, and improve social media strategy and planning
  • Work cross-functionality with the comms, creative, compliance, and growth teams to align and execute social campaigns to Upstart product, content, and business while experimenting with innovative ways to build community and drive brand engagement
  • Maintain consistent brand voice, style, tone and visual identity across all channels
  • Foster new ideas and provide thought leadership to social culture and trends; stay informed on the latest platform best practices and cultivate strong relationships with platforms (Twitter, Instagram, TikTok, etc.)

What we’re looking for:

  • 2-3+ years of experience managing social media platforms in advertising, public relations and/or in-house (tech and finance experience is a plus)
  • Sound problem identification, judgement, resolution and decision-making skill
  • Has excellent writing skills and ability to take complex subjects and communicate them in a simple and approachable manner
  • Organized and accountable with strong attention-to-detail and effective at prioritization
  • Self-starter with the ability to work autonomously and remotely on a variety of hands-on projects and initiatives with minimal direction
  • Proven ability to creatively problem-solve and achieve results in a fast-paced, highly collaborative and dynamic environment
  • Familiar with using social media management tools (Sprout Social, Sprinklr, Hootsuite, etc.)
  • Demonstrate willingness to take initiative
  • Passion and enthusiasm for Upstart’s mission to use Artificial Intelligence to expand access to affordable credit

What you’ll love:

  • Competitive Compensation (base + bonus & equity)
  • Comprehensive medical, dental, and vision coverage
  • Personal Development and Technology & Ergonomic Budgets
  • Life insurance and disability benefits
  • Clubs and Activities (Game Nights, Fitstarters, Superwomen, Book Club, Investing Club, Money Discussions, Photography Club and Basketball teams)
  • Generous vacation policy
  • 401(k) and Employee Stock Purchase Plan (ESPP)
  • Catered lunches + snacks & drinks

Upstart is a proud Equal Opportunity Employer. We are dedicated to ensuring that underrepresented classes receive better access to affordable credit, and are just as committed to embracing diversity and inclusion in our hiring practices. We celebrate all cultures, backgrounds, perspectives, and experiences, and know that we can only become better together.

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