Marketing Content and Launch Manager

Title: Marketing Content & Launch Manager

Location:

Remote - Austin, TX

We’re Looking for a Marketing Content & Launch Manager to Join our Team (Remote Role)! 

About Live Your Message  (LYM)

Hi! We're Live Your Message, and our mission is to get people so excited about changing their lives that they stop dreaming – and start doing. We do that with "Choose Your Own Adventure" online business education which makes it possible for anyone with a big message for the world to reach more people, make more money and have a bigger impact than they could alone.

We invented The Experience Formula, a cutting-edge new way of creating online courses that gets 10-30X more student success than normal.

Our secret? Ethically addictive techniques normally found in the world of apps, games and social media to get people hooked on changing their lives. Our unique blend of adult learning theory, gamification, behavioral design and the psychology of motivation has launched a new movement in online education that's catching on fast. 

As you can imagine, it's a good time to be in online education and our company and reach has been growing exponentially. We grew by 83% during the height of the pandemic, landing us on the Inc 5000 List of Fastest-Growing Private Companies in America for four years in a row. 

Our company and our reach has been growing, and we’re looking for an exceptional and committed Marketing Content & Launch Manager to join our team. 

Here’s What the Role Will Look Like for You:

Quickly learn and internalize our brand voice, standards and marketing philosophy, helping ensure all customer-facing content reflects the Live Your Message brand.

Review, QA and refine marketing assets including emails, landing pages, sales pages, webinar materials, videos, social content and supporting collateral to ensure clarity, consistency and quality.

Serve as a trusted partner to the CMO by helping translate ideas, feedback and strategic direction into clear, actionable deliverables for the team.

Own the execution of marketing launches from planning through completion, ensuring every moving piece stays aligned, on schedule and up to Live Your Message standards.

Act as the central hub between content, design, tech, customer support, paid media, partnerships and leadership to keep projects moving and priorities clear.

Lead weekly cross-departmental meetings, driving decisions, accountability and follow-through.

Build and maintain launch plans, timelines, project trackers and communication systems that provide visibility across multiple concurrent initiatives.

Identify risks, bottlenecks and competing priorities before they become problems, bringing solutions and recommendations rather than simply escalating issues.

Manage shifting priorities and last-minute changes without losing momentum or creating unnecessary chaos for the team.

Communicate proactively with leadership, providing concise updates, surfacing decisions needed and ensuring nothing falls through the cracks.

Help strengthen and improve marketing systems, workflows and launch processes so the team can move faster without sacrificing quality.

Take ownership of outcomes, not just tasks, ensuring projects are completed successfully and the customer experience remains exceptional from first touchpoint to enrollment.

About You:

You can pick up a brand voice fast -- not just the surface-level tone, but the specific word choices, rhythms, structural patterns and what-not-to-say rules that make it feel like one person wrote everything. Within 30 days, you're the one catching voice inconsistencies, not creating them. 

You can hold the 30,000-foot view and the line-level detail at the same time -- zooming out to see how a campaign fits together, then zooming in to catch what's missing from a single email or asset. 

You have strong marketing instincts and can identify unclear messaging, inconsistencies, weak positioning, AI-generated fluff or quality issues before they reach leadership.

You have a solid instinct for voice, messaging and quality. You can quickly learn an established brand voice, identify content that feels off-brand and explain exactly what needs to change. You don't just review content — you make it better.

You're a fast processor who can track multiple projects simultaneously without losing the thread on any of them. You notice what's slipping before it slips. 

You manage up naturally -- giving leadership what they need to make decisions without being asked -- and you manage down effectively, keeping the team moving with clear direction and appropriate accountability. 

You can hold 6 active campaigns in your head at once, flag a missing asset before anyone asks, and still catch the typo on page 4. Chaos doesn't rattle you -- it's just a problem to organize. 

Leadership never has to wonder where something stands with you. You surface the right information at the right time -- not everything, not nothing, but exactly what someone needs to make a decision or stay unblocked. 

When something is off track, you don't wait for permission to fix it. You diagnose, propose a solution and move -- then loop people in, not the other way around. 

Bonus Points: 

Experience in online education, coaching or digital products.

Experience supporting a founder-led business or working closely with a CEO, CMO or visionary leader.

Strong copyediting, content QA and brand voice refinement skills.

Experience managing launches, webinars, virtual events or enrollment campaigns.

Familiarity with Monday.com, Keap, HubSpot, ActiveCampaign, ConvertKit or similar marketing systems.

Experience using AI tools to improve project management, content workflows, quality assurance or operational efficiency.

Experience creating SOPs, workflows and scalable systems.

Strong understanding of customer journeys, marketing funnels and conversion-focused campaigns.

The Deets

This is a remote, full-time position with a salary range $70,000–$80,000 annually, depending on experience and qualifications. In addition to working with an awesome team, Live Your Message offers great perks such as:

Flexible PTO to support work/life balance

Flexible work schedule during Summer

Paid holidays

Medical, dental and vision insurance

Company-sponsored retirement plans 

Educational stipend in support of professional growth 

The role is also 100% remote, but you need to be available to work during “normal business hours” (approximately 9am to 6pm Pacific time, give or take two hours) regardless of the time zone you live in. Some weekend and night work will be required during events and launch activities. And, having a reliable up-to-date computer is a must!

Why You’ll Thrive Working With Us

At Live Your Message, you won’t just be another cog in a corporate machine — you’ll be a key player in a tight-knit, high-performing team that’s rewriting the rules of online education.

Here’s what makes this opportunity different:

Impact Over Bureaucracy: Every detail you catch directly shapes the experience thousands of students will have when they take our programs. You’ll see your work make an immediate, visible difference.

Mission-Driven Work: Everything we create helps entrepreneurs stop dreaming and start doing. If you love the idea of helping people change their lives, you’ll fit right in.

Flexible + Remote: Work from anywhere while staying connected with a global, high-performing team. 

This role is perfect if you’re a detail-obsessed professional who wants meaningful, creative work in a fast-moving, entrepreneurial culture — not just another job with a paycheck.

By now you have a sense of who we are, what we do and the opportunity that awaits you. If this position is calling out to you, we want to hear from you!