Senior Content Creator

Title: Senior Content Creator

Location: Atlanta United States.

Agency; WPP Production

Reference; 5806445004

Category; Other

Location; United States

City;Atlanta

Job Description:

About WPP Production

We are WPP Production - the unified global production company that brings together all of WPP's content producers, studios and craft experts into one connected organisation. We combine world-class human craft with next generation technology to originate, design, and deliver multi-channel content systems at scale. Built for borderless collaboration and powered by deep craft expertise, we are the production engine designed for today's always on, AI driven marketing world.

About WPP

WPP is the trusted growth partner for the world's leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company - powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

A Hybrid working model

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

The Opportunity

In what has been called the "the biggest advertising pitch in history," WPP was chosen to redefine the marketing and advertising model as we've known it. In partnership with TCCC, we are building a new open approach that will connect our talent, skills and client partners in a truly borderless way aimed at multiplying the power of creativity for one of the world's largest and most beloved brands.

We call our partnership approach "Open X" - it is the transformation-based marriage of WPP, the #1 global network and largest communications holding company in the world, with the iconic Fortune 100 company, Coca Cola, valued at 71 billion dollars, operating in more countries than the UN and comprised of a diverse portfolio of iconic brands such as Diet Coke, Coke Zero, Sprite, Fanta, Dasani, Smartwater, Minute Maid and Powerade among others.

Within Open X sits "Studio X." Studio X unites a suite of marketing capabilities into one fully integrated team of experts. Studio X uses data and technology to make our work more insightful, effective and efficient. Creativity is a proven engine of business growth, but creativity must keep pace with the new marketing landscape - which demands it is more intelligent, agile and adaptable. Studio X is our answer to this marketing challenge. Studio X is fueled by intelligent, actionable data-signals and real-time insights.

Our teams are populated by a blend of brand, content and social experts: strategists & analysts, creatives & designers, producers & distributors, all committed to making the most of every media moment. We specialize in matching the right content to the right audience at the right moment; supported by best-in-class automation tools to deploy tailored assets at scale. Everything we do is purpose-built for the new marketing landscape: it's addressable and flexible, designed to reach data-informed target audiences and to evolve based on their response.

What does a Senior Content Creator do at WPP Production?

As a Senior Content Creator, you will be responsible for the production of content for Hogarth's clients and the agency, which includes (but is not limited to) public facing content and internal communications. This role is focused on live action video and still shoots, editing and animation. Interaction with all levels of agency personnel and direct to client. This includes, Creative Directors, Producers, Crew and Project Management. We are seeking individuals with a high-level of engagement, and experience working in a collaborative creative environment is preferred.

Responsibilities

• Must be able to shoot video and stills as well as edit (Adobe Premiere)

• Ability to lead a team of freelance crew hires including lighting, sound and camera assists and DIT's

• Live Action Shoots - Work as a part of a video and/or still photo shoot crew on content produced by the studio

• Work alone or as part of a team on the prep and editing of videos shot on location or in the studio

• Assist producers in organizing and keeping proper archiving protocol for projects

• Work closely with studio's technical operations team in proper delivery of masters and gathering of project assets

• Technical and creative proficiency with camera, lighting and grip equipment and set etiquette required

• Generate creative ideas that you can execute (either solely or as part of a team) based on specific project briefs and timelines

• Understanding of new social media trends, capabilities, and technology a must

• Learn to contribute animations to be used in combination with live action footage to generate a variety of final deliverables for broadcast, digital platforms and/or social media (GIFs, cinemographs, postings, etc.)

Requirements

• 5+ years actively creating content for agencies, brands or television/streaming required

• Light animation and working knowledge of After Effects, Lightroom and Photoshop a plus

• General knowledge of full Adobe Suite of tools preferred

• Experience with basic sound recording (straight to camera) utilizing Rode Go II microphones, Sennheiser booms etc.

• Experience with Tascam 4 ch mixers a plus

• Experience working with food and/or beverages

• Software: Adobe Creative Cloud - specifically Premiere required, After Effects and other programs a plus

• Confidence and experience with variety of video and still cameras, lighting and grip equipment and other technical tools

• Director of Photography (DP) experience is strong plus

• Passion for collaboration and positive attitude

• Outstanding communication and organizational skills

• Strong desire to be a part of a team, grow and learn from those around you but able to work independently

• Comfortable being flexible and adapting working styles based on the specific needs of a project

• Must be comfortable shooting in various formats and aspect ratios

Why work here:

At WPP Production, you'll help shape the future of content production at a truly global scale. We bring together world-class talent, cutting-edge studios, and advanced technology to solve some of the most complex creative and production challenges in the industry. You'll work in a collaborative, borderless environment where craft excellence is valued, innovation is encouraged, and AI and next-generation tools are used to amplify not replace human creativity. With access to diverse projects, global career opportunities, and the backing of WPP's unmatched network, this is a place where you can grow your skills, make real impact, and create work that performs for every audience, across every channel, at every moment.

Inclusion and Impact

WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

Data

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