Product Marketing Manager

Product Marketing Manager

Marketing & Services · Sydney (AU) · Hybrid

We're on a mission to be a Force For Good, through our People, Products and Purpose at Nuix. Nuix is one of the greatest comeback Technology success stories in Australia, and we're making massive waves each day. Nuix is, and will be, a pioneer in the Australian Technology space, and we're carrying the torch on what "good" looks like.

This extends to our People. We're fiercely passionate, love working at pace, thrive in ambiguity, live, and breathe outside of the box, and above all are good humans. Our impact extends outside of our 9-5, and our place in society isn't always defined by corporate metrics.

We're determined to make a positive difference in the world, whether through our solutions which help the top companies, governments and agencies find the truth and combat illegal activities, or through our people who care about contributing and giving back both within, and outside, of Nuix. We are a Force For Good.

We're selective about who comes on board, and you should be too. But if the above sounds like a match, get in touch today and get ready for the possibility of starting a once-in-a-career journey.

Role Overview:

The Product Marketing Manager is responsible for translating product strategy into compelling market-facing content, messaging, and promotional assets that drive awareness, adoption and lead generation.

Working closely with Product Management, Sales Enablement, Go to Market, Digital Marketing, and Creative teams, this role ensures that Nuix's product value propositions are consistently and effectively communicated across all marketing channels.

The Product Marketing Manager acts as the bridge between Product Management and Marketing execution, converting product positioning, customer value propositions, competitive differentiators, and launch priorities into customer-ready content and campaigns that support pipeline growth and awareness.

Location:

This position will be based in our Sydney office. The candidate is required to attend the office a minimum of 3 days per week but may voluntarily elect to work either remotely or from the Sydney office for the remaining 2 days of the week.

Key Responsibilities

Messaging & Content Development

• Author and maintain core messaging guides, positioning documents, proof points, and product narratives based on inputs provided by Product Management.

• Translate product value propositions and benefits into customer-centric messaging tailored to target audiences and buying personas.

• Develop product-related content including:

  • Product fact sheets

  • White papers

  • Website content

  • Analyst briefing materials

  • Customer success stories

• Ensure all product messaging aligns with Nuix's overarching brand positioning and narrative.

Product Launch & Campaign Support

• Partner with Product Management to support product launches and feature releases.

• Develop launch content and marketing assets aligned to the release calendar.

• Coordinate with GTM, Digital Marketing, Events, and Creative teams to ensure launch campaigns are executed consistently across channels.

• Create promotional content that supports awareness, adoption and pipeline objectives.

Analyst, Influencer & Market Communications

• Support analyst relations by developing product narratives, briefing materials, and supporting content.

• Contribute to market-facing thought leadership that reinforces Nuix's differentiation and expertise.

• Help shape how Nuix products are represented across industry events, webinars, media engagements, and external communications.

Digital & Website Content

• Partner with Digital Marketing to ensure product and solution pages accurately reflect current messaging and positioning.

• Support SEO, AEO, and content optimisation initiatives through product-related content creation.

Cross-Functional Collaboration

• Work closely with Product Management to understand product strategy, value propositions, competitive positioning, and target segments.

• Collaborate with Sales Enablement to ensure consistency between market-facing content and sales-facing materials.

• Gather market feedback and campaign insights and provide recommendations to Product Management and Marketing leadership.

Skills, Knowledge and Expertise

• 5+ years of experience in Product Marketing, B2B Marketing, Content Marketing, or related technology marketing roles.

• Experience working in software or SaaS environments with exposure to structured release and product launch processes, acting as a key marketing stakeholder in go-to-market and release cycles.

• Experience translating complex software capabilities into clear, compelling customer-facing content.

• Proven ability to create messaging, collateral, and content that supports lead generation and brand-building initiatives.

• Experience working cross-functionally with Product, Sales, Customer Success, and Marketing teams.

Skills & Behaviours

• Exceptional written and verbal communication skills.

• Strong storytelling and content development capability.

• Ability to simplify complex technical concepts for business and technical audiences.

• Strong stakeholder management and collaboration skills.

• Commercial awareness and understanding of B2B buying journeys.

• Attention to detail and commitment to message consistency.

• Curiosity about technology, customer challenges, and emerging market trends.

• Ability to manage multiple priorities in a fast-paced environment.