Social Media Manager at Function Health

Social Media Manager

Full-Time in United States Remote (within locations) – Associate – Marketing

Function is deeply committed to social media as a primary channel. We are seeking a dynamic and analytical Social Media Manager to support the Social Media Lead in evolving Function’s social presence. You will play a crucial role in building and nurturing Function’s social community, ensuring that our brand resonates with our audience, and reporting back on key trends and insights. As the Social Media Manager you will be responsible for growing our social media presence, fostering community engagement, and delivering actionable insights to shape our social strategy.

The ideal candidate will be meticulous in their attention to detail, self-motivated, resourceful, and capable of thriving in a fast-paced environment. As an early member of our team, your contributions will play a critical role in shaping the future of the Function brand and its impact in the world.

Note that this role is about being analytical, organized and process driven toward winning. It is not a creative role.

Applicants seeking an easy job, a big corporation, a slow pace, or predictable 9-to-5 hours need not apply. This role requires energy, talent, and a genuine passion for Function’s mission.

Key Responsibilities

• Community Building & Management:
  • Develop and execute strategies to build and engage Function Health’s online community across various social platforms (e.g., Instagram, Facebook, X, LinkedIn).
  • Act as the voice of the brand, actively engaging with our community through comments, messages, and social posts.
  • Identify and engage with brand advocates and influencers to foster deeper community connections.
• Social Media Analysis & Reporting:
  • Analyze social media performance metrics (e.g., engagement rates, reach, follower growth) to measure the effectiveness of campaigns and overall social strategy.
  • Track and report on community sentiment, identifying key trends and insights that matter most to our audience.
  • Develop monthly reports highlighting social media performance, community feedback, and recommendations for future strategies.
  • Utilize social listening tools to monitor conversations around Function Health and related topics, providing insights on emerging trends and community interests.
• Content Collaboration:
  • Work closely with the Social Media Lead and content team to develop and curate content that quantitatively and qualitatively resonates with our community.
  • Provide feedback on content based on community insights and social performance data.
  • Collaborate with the creative team to ensure brand consistency and optimize content for different social platforms.
• Strategy Development:
  • Support the Social Media Lead in developing and refining Function Health’s social media strategy based on data-driven insights.
  • Experiment with new social media trends and platforms to keep Function Health at the forefront of the digital landscape.
  • Contribute to the development of campaigns and initiatives that drive community growth and engagement.

Qualifications

• 3-5 years of experience in social media management, preferably with a focus on community management and social analysis for a brand.
• Strong understanding of social media platforms, trends, and best practices.
• Proficient in social media analytics tools (e.g., Sprout Social, Hootsuite, Google Analytics) and social listening platforms.
• Excellent communication skills, with the ability to craft engaging content and interact effectively with the community.
• Analytical mindset with the ability to translate data into actionable insights.
• Strong organizational skills with the ability to manage multiple tasks and projects simultaneously.
• Passion for health, wellness, and making a positive impact on people’s lives.

Why Join Function Health?

• Be part of a fast-growing, mission-driven company that’s changing the way people think about their health.
• Opportunity to shape the social media strategy and directly impact community engagement.
• Collaborative and supportive work environment with opportunities for growth and professional development.
• Competitive salary and benefits package, including health insurance, retirement plans, and wellness programs.