Digital Marketing Project Manager at Myriad Genetics

Title: Digital Marketing Project Manager

Location: United States

Job Description:

This is a US based remote position.

Myriad Genetics is seeking a Digital Omni-Channel Digital Marketing Project Manager to join the Enterprise Digital Marketing Team. Reporting to the Manager, Digital Omni-Channel Digital Marketing + Technology, this role will manage the inception, development, and execution of digital strategies and technology to drive Myriad’s growth through and optimize its digital presence. You will partner with numerous departments and functions, including business unit marketing teams, to manage best-in-class digital strategies across digital paid, owned, and earned channels, including Myriad websites. You’ll partner with a cross-disciplinary digital marketing team to bring these digital initiatives to life in line with best practices. You will influence and model best in breed work.

You are comfortable and experienced in working with stakeholders of various disciplines and levels and are constantly seeking new insights and perspectives to better shape your approach.

Responsibility

• Collaborate across business units, to support the development of digital marketing strategies and deliverables that support key business goals. Identify synergies.
• Allocate work to resources and maintain project utilizations.
• Work closely with functional teams across digital marketing team (creative, digital marketing manager, analytics), PMRC and BU’s.
• Spearhead the production of asset requirements (content, advertising, copy, etc.) to ensure creative partners deliver on time and on budget.
• Anticipate and mitigate risk over the course of projects; ensure on-time and high-quality delivery of work.
• Supports digital marketing departmental vendor purchase orders.
• Supports the digital marketing team’s sprint process, including meeting and daily team standups to ensure team stays on track with deliverables, meeting stakeholder expectations.
• Benchmarks monthly -> quarterly and optimizes Process, people, and platforms.
• Works with leadership to prioritize work and reports utilization.
• Support to Influence, onboard, plan, and manage technology and access in review, retire, or renew marketing automation technology and advertising technology methodology.
• Champion the use of key process documents for digital marketing initiatives, including project briefs, marketing workflows, touchpoint diagrams, and measurement/optimization plans.
• Support business with various support departments i.e. PMRC, accounting, and procurement infrastructure.
• Communicating and presenting to colleagues.
• Support budget planning and management.
• Support of Digital Marketing and supporting technology.
• Plan and develop timelines, manage project workflow, facilitate communication.

The Ideal Candidate Will Have

• Experience in B2B and B2C digital advertising omni channel marketing.
• Must “reach across the aisle” to develop common standards, driving best-in-class omni channel digital marketing.
• Deep experience Confluence and JIRA.
• Experience in AdTech stacks (DSPs, DMPs, Meta, Google – GAW, GTM, GA4).
• Experience in MarTech stacks (Salesforce, Looker).

Qualifications

• Bachelor’s degree required.
• 4-6+ years of digital project management experience required.
• Ability to balance strategic direction with tactical execution in a Sprint Environment.
• Experience using project management tools and technology, including Confluence and JIRA.
• Successful track record of interaction with other internal functional groups (marketing, legal, user experience, corporate marketing).
• Highly detailed oriented.
• Industry experience in healthcare, pharma, biotech – preferred.
• Expertise in leading by influence and successful cross-team collaboration, including ability to manage input from multiple stakeholders.
• Exceptional verbal and written communication skills.
• This is an Individual Contributor role.

Physical Requirements

• Ability to clearly communicate with coworkers or customers.
• Ability to complete tasks and focus in a sometimes noisy or distracting work environment.
• Ability to stand or sit for extended periods at an assigned work station.
• Use of equipment and tools necessary to perform essential job functions.

EEO

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. In hiring and all other employment decisions, we prohibit discrimination and harassment on the basis of any protected characteristic, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. In accordance with applicable law, we make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as any mental health or physical disability needs.

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