Product Marketing Operations Analyst

Title: Product Marketing Operations Analyst

Location: WI - Menasha

WI - Appleton

WI - Pewaukee

WI - Green Bay

WI - Neenah

Job Description:

You’ve discovered something special. A company that cares. Cares about leading the way in construction, engineering, manufacturing and renewable energy. Cares about redefining how energy is designed, applied and consumed. Cares about thoughtfully growing to meet market demands. And ─ as “one of the Healthiest 100 Workplaces in America” ─ is focused on the mind/body/soul of team members through our Culture of Care.

 

 

This role serves as a foundationalstewardofproduct marketing systems andcustomer-facinginformationgovernance,ensuringthatassets, data, and workflows are structured, reliable, discoverable, and consistently used across theteam.

 

In addition, this rolebuildsanalytical and insights capabilities by synthesizing secondary research,voice-of-customerinputs, andgo-to-market (GTM)performance data to supportproduct marketing decisions.

 

This position is intentionally designed as anentry point into the Product Marketing function, with a clear development path toward promotion into anAssociate Product Marketing Managerrole supportingnew product introductions.

 

MINIMUM REQUIREMENTS

Education: Bachelor's degree in Marketing, Business, Analytics or related field

Experience: 1+ years of experience building, configuring, or learning to build AI-powered workflows, automations, internal tools or agentsto improve systems and workflows to improve operational efficiency and scale

 

Travel: 0-10%

 

Work Schedule:

This hybrid role is based in Menasha, WI, with team members onsite 1–3 days per week to support collaboration and connection. Core hours are typically between 7:00 AM and 5:00 PM, Monday through Friday. We offer a degree of flexibility to ensure team members can successfully meet the responsibilities of their role while maintaining balance

KEY RESPONSIBILITIES

Product Marketing Processes&Operating Rhythm

• Own and maintain the Product Marketing operating rhythmthat aligns product development process(PDP)phase-gate touchpoints withplanning, execution and review cycles
• Document, maintain, and continuously improve Product Marketing processes, playbooks,templatesand governancestandards
• Supportconsistentadoptionof tools, workflows and standards across the Product Marketing team
• Reinforce single-source-of-truth behaviors across systems by defining howproduct marketinginformation is created, stored, updated and used
• Design and maintain AI-ready knowledge systems, including structured repositories, metadata standards, and information architecture

 

ProductMarketing ProductDevelopmentProcess(PDP)Governance

• Serve as the owner forproduct marketingPDP‑related governance
• Maintain and evolve PDP templates, guidance, and requiredProduct Marketingdeliverables by phase
• Trackproduct marketing teamadoption and consistency of PDP expectations across the Product Marketing team
• Identify gaps, risks, oroptimization opportunities for product marketingwithin PDP deliverables, timing and dependencies

 

Product Marketing Tools & Systems Governance

• Create, maintain, and governcoreProduct Marketing deliverablesthat document how our products work, what problems they solve,andcustomer value
• Build and maintain AI-supported intake workflows that route, summarize and prioritize requests based on defined rules, signals and business context
• Reduce ad-hoc and reactive work by enforcing defined intake and planning processes
• Define and enforce standards for asset structure, naming, metadata, versioning and lifecycle status
• Ensureproduct marketingoutputs areaccurate, current, evidence‑based, and easy for downstream teams tofind and use

 

Market Insights,Data Synthesis>M Review Support

• Partner cross-functionally to help clarify and maintain shared definitions for sales funnel and GTM performance metrics
• Partner with Market Research to support voice-of-customer (VOC) question definition, synthesis and documentation
• Synthesize inputs into clear, structured insights that informmessaging, priorities, and Product Marketing discussions, connecting research, VOC and performance data
• Design and maintain AI-assisted data synthesis workflows that normalize, summarize and connect disparate data sources into coherent, review-ready narratives
• Support GTM reviews by maintaining metrics, templates, scorecards and documentation, ensuring all insightsalign withapproved sources, definitions and standards

 

AI Enablement, Process & Governance

• Help design, configure and operationalize AI-powered workflows and internal tools across Product Marketing, including defining where AI is embedded into systems, processes, and decision flows
• Build, documentand maintainAI‑supported processes, prompts, and guardrails to ensure outputs are accurate, repeatable,governed
• Prototype, test and help operationalize AI capabilities (e.g. automations, agents, or intelligent workflows) that improve efficiency, scalability and decision quality
• Help the team move from ad‑hoc AI usage to intentional, governed, and value‑driven adoption
• Performs other related duties as required and assigned.

The job description and responsibilities described are intended to provide guidelines for job expectations and the employee's ability to perform the position described. It is not intended to be construed as an exhaustive list of all functions, responsibilities, skills, and abilities. Additional functions and requirements may be assigned by supervisors as deemed appropriate.

 

Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time other than the TN1 Visa (Canadian).

 

#LI-Hybrid

 

 

How Does FTI Give YOU the Chance to Thrive?

 

If you’re energized by new challenges, FTI provides you with many opportunities. Joining FTI opens doors to redefine what’s possible for your future.

 

Once you’re a team member, you’re supported and provided with the knowledge and resources to achieve your career goals with FTI. You’re officially in the driver’s seat of your career, and FTI’s career development and continued education programs give you opportunities to position yourself for success.

 

FTI is a “merit to the core” organization. We recognize and reward top performers, offering competitive, merit-based compensation, career path development and a flexible and robust benefits package.

 

Benefits are the Game-Changer

 

We provide industry-leading benefits as an investment in the lives of team members and their families. You’re invited to review the full list of FTI benefits available to regular/full-time team members. Start here. Grow here. Succeed here. If you’re ready to learn more about your career with FTI, apply today!

 

 

Faith Technologies, Inc. is an Equal Opportunity Employer – veterans/disabled.