Director of Corporate Reputation and Response

Title: Director of Corporate Reputation and Response

Location:

200 Public Square

Cleveland, 

OH

222 North LaSalle St

Chicago, 

IL

41 South High Street

Columbus, 

OH

2025 Woodward Ave

Detroit, 

MI

101 South Tryon Street

Charlotte, 

NC

Reference Number: R0071206

Job Description:

The Director of Corporate Reputation and Response is responsible for developing and implementing communications strategies that protect the company’s reputation while proactively supporting our clients, colleagues, and communities during issues and crises.

As Huntington continues to grow and evolve, this role plays a critical enterprise‑wide function—ensuring the company is prepared to address complex, fast‑moving issues while maintaining the trust of our clients, colleagues, and communities.

Reporting to the Director of External and Business Communications, the Director of Corporate Reputation and Response will lead Huntington’s messaging strategy and corporate response to a wide range of scenarios that may pose a reputation risk.

The successful candidate is a strategic thinker who can identify and prepare for emerging risks—and respond confidently and rapidly across a range of appropriate channels, including media, social media, and colleague communications. In addition, this individual must be able to dynamically manage shifting priorities for themselves and their team through unpredictable work cycles and surges, ensuring effective performance under pressure.

A core element of this role’s effectiveness is the ability to cultivate strong relationships and rapport with leaders across all areas of the company, ensuring collaborative and cohesive responses during challenging situations. Success in this position depends not only on strategic vision, but also on the ability to establish trust and credibility with senior leadership—enabling seamless communication and unified crisis management.

The Director of Corporate Reputation and Response leads a small team of experts in media relations, social media, and reputation management, and will partner closely with senior leaders across the company to help monitor and manage potential issues. This leader will be instrumental in establishing a culture of awareness, preparedness, and responsiveness across the Corporate Communications team and throughout the company—fostering strong relationships that drive effective crisis resolution and protect our reputation.

Key Responsibilities:

• Build and maintain strong partnerships with key stakeholders—including senior leadership, legal, government relations and marketing teams—to provide strategic counsel and tactical communications support.
• Develop and implement communication strategies, plans and messaging in response to potential crises, threats, emergencies or issues that may impact the organization.
• Serve as a point of contact for internal and external communication during crises and issues, including media inquiries, stakeholder outreach, and social media engagement.
• Monitor and analyze media coverage and social media activity related to crises and issues and adjust communication strategies as needed.
• Lead media response strategy and engage with top-tier media in deadline-driven situations.
• Provide training and guidance to colleagues on reputation management tactics and crisis communication procedures.
• Evaluate the effectiveness of existing crisis communication plans and make recommendations for improvement.
   

Basic Qualifications:

• Bachelor's degree or higher in Communications, Public Relations, Journalism, or related field.
• Minimum of 10 years of experience in crisis communications, public relations, or related field, with demonstrable experience in media relations and crisis management.

Preferred Qualifications:

• Demonstrated success cultivating relationships and working collaboratively with a variety of functional leaders across a large organization.
• Track record leading high-performing teams and dynamically managing team priorities through high-volume and / or unpredictable work cycles.
• Ability to work in a fast-paced environment and remain cool under pressure.
• Proficiency in social media monitoring and management tools.
• Strong written and verbal communication skills.
• Strong executive presence, with high degree of comfort presenting and providing counsel to senior leaders. 
• Excellent judgment when working through complex situations.
• Experience working in the financial services sector or another regulated industry.

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Exempt Status: (Yes = not eligible for overtime pay) (No = eligible for overtime pay)

Yes

Workplace Type:

Office

Our Approach to Office Workplace Type

Certain positions outside our branch network may be eligible for a flexible work arrangement. We’re combining the best of both worlds:  in-office and work from home. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. Remote roles will also have the opportunity to come together in our offices for moments that matter. Specific work arrangements will be provided by the hiring team.

Compensation Range:

$125,000-$255,000 annually

The compensation range represents the anticipated low and high end of the base compensation range for this position. Actual compensation will vary based on various factors including but not limited to location, experience, and education.  Colleagues in this position are also eligible to participate in an applicable incentive compensation plan.  In addition, Huntington provides a variety of benefits to colleagues, including health insurance coverage, wellness program, life and disability insurance, retirement savings plan, paid leave programs, paid holidays and paid time off (PTO). 

Note to Agency Recruiters:  Huntington will not pay a fee for any placement resulting from the receipt of an unsolicited resume.  All unsolicited resumes sent to any Huntington colleagues, directly or indirectly, will be considered Huntington property. Recruiting agencies must have a valid, written and fully executed Master Service Agreement and Statement of Work for consideration.