Account Director - Travel

Account Director - Travel

Location: Canada

Job Description:

About Propellic

 

Propellic is the AI-first digital marketing agency for travel and tourism brands. We pair cutting-edge performance marketing with a culture of curiosity, experimentation, and radical candor—so every teammate can do the best work of their career while shaping the future of travel.

 

About the role

 

As an Account Director, you’ll lead strategic client relationships across Propellic’s cross-service travel accounts. You’ll serve as the unified voice for clients, ensuring seamless integration between paid media, creative, analytics, and strategic planning. You’ll partner closely with our Paid Media Directors/Managers, helping translate client goals into coordinated, multi-discipline strategies that deliver measurable business outcomes.

 

You’ll own communication, account health, scoping, financial stewardship, and strategic planning, while elevating the way travel brands understand and apply digital marketing. If you’re a relationship-driven strategist with deep digital and travel expertise, someone who sees the big picture and brings clarity to complexity, we’d love to meet you.

 

 

Key Responsibilities

 

• Act as the primary point of contact and trusted advisor for assigned accounts, delivering proactive communication, strategic clarity, and thoughtful guidance.

• Lead client discovery, quarterly planning, and strategic alignment conversations that connect marketing activity to traveler intent, demand seasonality, and business goals.

• Serve as the unified voice across cross-service engagements, ensuring Propellic delivers a cohesive, integrated marketing approach rooted in travel industry expertise.

• Partner with Paid Media Directors/Managers to translate client goals into coordinated media, creative, and analytics initiatives.

• Review performance insights and reporting to surface meaningful trends, risks, and opportunities and communicate them clearly to marketing and executive stakeholders.

• Develop and manage scopes, budgets, capacity planning, and timelines, ensuring delivery aligns with contracted obligations and client expectations.

• Identify upsell and cross-sell opportunities aligned to client needs and maturity; partner with Sales on scoping and solution shaping.

• Facilitate internal coordination across paid media, creative, SEO, analytics, and operations teams to keep projects moving efficiently and on strategy.

• Lead QBRs, roadmap discussions, and executive-level presentations that demonstrate outcomes and future opportunities.

• Mentor delivery team members on communication, client management, and strategic thinking; contribute to internal documentation and best practices.

• Bring travel-specific insights such as audience behavior, competitive landscape, demand patterns, to shape stronger, more efficient marketing approaches.

 

What Success Looks Like

• Clients experience seamless, proactive communication and view you as their strategic partner.

• Account scopes, deliverables, and financials remain accurate, predictable, and well-managed.

• Integrated strategies are clearly defined and consistently delivered across teams.

• Reporting is accurate, insights are meaningful, and recommendations tie directly to business outcomes.

• ≥ 95% client retention across managed accounts.

• Opportunities for upsells/cross-sells identified and aligned to client maturity.

• Minimal escalations due to strong risk anticipation, client alignment, and internal coordination.

• Travel insights and demand data meaningfully influence strategy and planning.

 

Who You Are

• 7+ years in client service, account management, or strategic roles within a digital or performance agency.

• Deep understanding of paid media, commercial strategy, and digital marketing holistically 

• Travel, tourism, or hospitality marketing experience required

• Exceptional communicator: Clear, confident, and able to simplify complex concepts for all stakeholders.

• Skilled at managing scopes, budgets, timelines, and cross-functional workflows in a fast-paced agency environment.

• Comfortable leading conversations with C-level executives and aligning diverse stakeholders.

• Strong strategic thinker who can translate data into business-level insights and narratives.

• Proactive, organized, and highly accountable. Anticipating needs before they’re raised.

• Experience collaborating on integrated planning across media, creative, analytics, and technology.

• Eligibility to work in Canada, the U.S. or ability to contract internationally.

• Ability to travel internationally on business as needed

 

What We Offer

• Remote-first flexibility with a high-performing global team.

• Medical, dental, and vision plans + 5 % 401(k) match (US employees).

• Generous PTO, company holidays, and an annual week-long destination company retreat

• Annual budget for professional development and industry conferences.

• A culture that values experimentation, autonomy, and radical candor.

 

Work Requirements

• Reliable high-speed internet and comfort with virtual collaboration tools.

• Availability for core work hours around 9a-5p U.S. Central Time.

• Reasonable accommodations provided for qualified individuals with disabilities.

 

Commitment to Diversity

 

Propellic celebrates diverse perspectives and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, disability, or veteran status.

 

Application Process:

• Initial screening interview

• Career-history interview

• Skill presentation

• Reference checks

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