Social Media Marketing Specialist

Title: Social Media Marketing Specialist

Location: London England GB

Type: Full-time

Workplace: Hybrid remote

Job Description:

Thanks for stopping by! We're Doctor Care Anywhere: a leading digital platform, with a clear vision to be the primary care provider of choice for digital healthcare - and that all starts with our brilliant team.

We are the UK's largest private provider of telehealth services. We work with insurers, healthcare providers and corporate customers to provide healthcare services to more than 2 million patients every year. From doctors and designers to software developers and marketers - we're proud of our people, who love working together to enhance patient experiences for the better. It's why every year, we help over 2 million people speak to a GP or ACP by video or phone, anywhere in the world.

Our story started back in 2013, and as we continue to grow, we're looking for the very best talent to help us achieve our ambitious goals. If you're highly motivated and would love to work with us as we continue to grow, then we would love to hear from you

Your next role: We're looking for a vibrant and dynamic Social Media Specialist to take our online healthcare service to the next level. Your keen eye and visual talent will also be put to good use creating engaging visuals, including videos, animations, imagery, content for use across our social channels. You'll also have a way with words, creating expressive and engaging social posts and taking this talent to help support the copy needs for the wider Marketing Team and business.

Annual salary: 30,000 per annum

This role is Hybrid and would require occasional travel to our London office

Application Deadline: Midday Friday 4th April (We may close the advertisement early if we receive a sufficient number of applications)

Requirements

Key Responsibilities:

• Manage our social media channels through our Social Media Management platform
• Ideate and create high quality social content, including photos, videos and designs to develop brand reach and engagement.
• Continually develop and expand the social presence of DCA
• Monitor, analyse and report on social performance using relevant platform data to provide insights and develop strategic recommendations.
• Create and update website content pages using our content management system
• Conduct keyword research, listening tools and competitor analysis to identify gaps and opportunities to create content.
• Support with copywriting, and design tasks, as required, including brochureware updates, journey updates, customer portals, FAQ
• Manage the content approval process, including internal and external stakeholders
• Support internal department with marketing requests such as copywriting and design requests
• Create paid adverts via Facebook and Linkedin

Experience:

• An outgoing, creative thinker with at least two years' experience in a Social Media and Content role.
• Deep understanding of social platforms like LinkedIn, Instagram, Facebook, TikTok, and YouTube, and how to tailor strategy for each.
• Proven ability to craft engaging thought leadership content specifically for LinkedIn.
• Skilled in design and editing, with a particular focus on video content.
• A strong copywriter who can adapt tone of voice based on brand and platform.
• Passionate about brainstorming and developing engaging, creative content ideas.
• Confident in building relationships and working collaboratively with colleagues.
• Excellent verbal and written communication, with a sharp eye for detail.
• Able to manage multiple projects simultaneously and effectively prioritise tasks.
• Proficient in Photoshop and Premiere Pro.
• Familiarity with tools like Hootsuite and Google Analytics is a plus.

Benefits

Why you want to work here:

We understand the importance of good health and happiness for our patients and our team is just the same. At our Doctor Care Anywhere, you're not just an employee; you're a valued member of our team. We believe in giving you the freedom to supercharge your career with us while feeling completely supported. Here's what you can look forward to when you join us:

 Private Medical Insurance: We've got you covered including Opticians & Dental appointments!

Doctor Care Anywhere subscription: For you and 5 of your family and friends, Get ready to enjoy health consultations on the go!

25 Days Holiday + Bank Holidays (FTE): You've earned it! Enjoy time off to recharge, explore, and make incredible memories.

Birthday Day Off: Go and celebrate however you like!

Buy' up to 5 days of additional annual leave (FTE) as part of our focus on health and wellbeing

Company Pension scheme planting a money tree for your future

Charity Days: Join us in giving back to the community! We're all about making a difference together.

 Enhanced Maternity and Paternity Pay: Extra support during this special time.

 Bike2Work Scheme: We love an eco-friendly commute!

UK Hybrid Working: An agile and autonomous hybrid work environment

 Development Opportunities: Get ready to grow, learn, and make strides in your career!

Doctor Care Anywhere is committed to safeguarding and promoting the welfare of its patients and expects all Colleagues to share this commitment. This post is subject to satisfactory DBS and reference checks, and is exempt from the Rehabilitation of Offenders Act 1974.