Senior Copywriter

Senior Copywriter

Fully Remote

New York

Full time

 

We are looking for a Senior Copywriter to join our expanding Enterprise In-House Creative team. 

The Senior Copywriter will be responsible for developing insight-driven, scroll-stopping creative concepts that bring the brief and strategy to life in ways that help disrupt the assumptions of our audiences. You will collaborate with creative team members and marketing partners on programs that build familiarity drive business growth.

 

You are:

• An expert storyteller that consistently demonstrates bravery as they push for bold ideas
• A passionate writer that has the ability to translate extremely complex business strategies and product information into relatable language that inspires, informs and drives action for all audiences
• A strategic thinker with  core competencies and broad understanding of marketing communications strategy across multiple media with strong experience writing for direct and digital media communications
• Channel agnostic. You understand best practice for all channels and deliverables; video, digital, social, print, experiential
• Curious. You stay on top of emerging trends, keeping the pulse of advertising industry shifts
• A steward of the Guardian brand, responsible for establishing and maintaining consistency with regard to voice across all channels and brand experiences
• Gatekeeper for quality control of creative with respect to assigned projects

 

KEY RESPONSIBILITIES

• Listening, asking, researching, prioritizing and translating marketing goals and key messages into strategic creative concepts and designs
• Ensuring consistent and respectful communication to Guardian’s various audiences, in keeping with overall brand standards
• Solving complex communication needs using the ability to organize and architect information into concept and copy solutions that are breakthrough and compelling
• Consultation with internal client partners on tactical and creative approach

 

POSITION REQUIREMENTS

• Bachelor’s degree and portfolio or portfolio link required
• Minimum of 7 years of experience in a creative services position, preferably including prior employment with an advertising agency, corporate marketing organization, or digital agency
• Superior understanding of advertising and marketing principles
• Demonstrated talent for high-caliber creative concepting
• Proven ability to solve problems, architect information
• Ability to work effectively in a dynamic, matrix-oriented environment
• Strong relationship management skills: ability to foster collaboration, value other perspectives
• Excellent oral and written communication skills

 

Salary Range:

 

$80,940.00 - $132,975.00

 

The salary range reflected above is a good faith estimate of base pay for the primary location of the position. The salary for this position ultimately will be determined based on the education, experience, knowledge, and abilities of the successful candidate. In addition to salary, this role may also be eligible for annual, sales, or other incentive compensation.

 

Our Promise

 

At Guardian, you’ll have the support and flexibility to achieve your professional and personal goals.  Through skill-building, leadership development and philanthropic opportunities, we provide opportunities to build communities and grow your career, surrounded by diverse colleagues with high ethical standards.

 

Inspire Well-Being

 

As part of Guardian’s Purpose – to inspire well-being – we are committed to offering contemporary, supportive, flexible, and inclusive benefits and resources to our colleagues. Explore our company benefits at www.guardianlife.com/careers/corporate/benefits. Benefits apply to full-time eligible employees. Interns are not eligible for most Company benefits.

 

Equal Employment Opportunity

 

Guardian is an equal opportunity employer. All qualified applicants will be considered for employment without regard to age, race, color, creed, religion, sex, affectional or sexual orientation, national origin, ancestry, marital status, disability, military or veteran status, or any other classification protected by applicable law.

 

Accommodations

 

Guardian is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. Guardian also provides reasonable accommodations to qualified job applicants (and employees) to accommodate the individual's known limitations related to pregnancy, childbirth, or related medical conditions, unless doing so would create an undue hardship. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact applicant_accommodation@glic.com.