Content Strategist

Title: Content Strategist

Location: Denver, CO United States

Salary

$58,872.00 - $81,903.60 Annually

 

Full Time

Job Description:

THIS POSITION IS OPEN TO CURRENT RESIDENTS OF COLORADO ONLY

THIS ANNOUNCEMENT WILL REMAIN OPEN UNTIL 5:00 PM ON TUESDAY, SEPTEMBER 2, 2025

This position will have hybrid workplace options available but will still be required to report to the listed address at the discretion of the supervisor and based on business need.

The Department of Labor and Employment keeps Colorado strong and competitive. We connect workers with great jobs  and assist those who have been injured on the job. We help people who are unemployed through no fault of their own by providing temporary wage replacement and we ensure fair labor practices. We provide an up-to-date and accurate picture of the economy that helps in decision making. And we protect the workplace - and Colorado communities - with a variety of consumer protection and safety programs.

This is a values-driven organization, committed to accountability, agility, collaboration, and respect.

We believe in outstanding customer service, an inclusive culture, continued process improvement and in our role as a trusted and strategic partner. Recognizing that knowledgeable employees drive our success, we are seeking dedicated individuals who exhibit our shared values and our passion for quality and excellence in all we do.

In addition to rewarding and meaningful work, we offer excellent benefits:

• Strong, secure, yet flexible retirement benefits including a PERA Defined Benefit Plan or PERA Defined Contribution Plan plus 401(k) and 457 plans 

• Medical and dental health plans

• Employer supplemented Health Savings Account

• Paid life insurance

• Short- and long-term disability coverage

• 11 paid holidays per year plus vacation and sick leave

• BenefitHub state employee discount program

• MotivateMe employee wellness program

• Excellent work-life programs, such as flexible schedules, training and more

• Access to participate in employer-supported employee affinity spaces

• RTD EcoPass Commuter Program

• Some positions may qualify for the Public Service Loan Forgiveness Program. For more information go to https://dhr.colorado.gov/dhr-resources/student-loan-forgiveness-programs

Our agency website: Colorado Department of Labor and Employment

CDLE has implemented a pilot program on March 1st, 2022 which will award Disability Hiring Preference Points similar to the Veterans' Preference Points program. During your application process you will be asked if you would like to be considered for either of these programs for additional points in the hiring process. To learn more about Disability Hiring Preference and what will be required to participate, please visit our website: https://sites.google.com/state.co.us/disability-hiring-preference/home

PLEASE NOTE: With the beginning of this program, CDLE will no longer accept attachments of any kind with applications. Please be as thorough as possible in documenting your education and work history in the application system. Attachments will not be accepted or considered during any phase of the hiring process including minimum qualification screening, comparative analysis, or interviews.

The salary range for this posting is:

HOURLY

$28.30 - $39.38

BIWEEKLY

$2,264.31 - $3,150.14

MONTHLY

$4,906.00 - $6,825.30

ANNUALLY

$58,872.00 - $81,903.60

This position develops communication formats and concepts for the Division, and determines the audience, style, branding, and tone of the communication.  These responsibilities aim to communicate with, educate, inform and engage the public about the Division's programs and services. This position develops communication and marketing strategies within the Department's guidelines to promote the Division's programs and services. This position designs and maintains Division messaging while partnering with individual units to ensure consistent and relevant Division-wide messaging.

As a Division contact for strategic communications, this position will support the entire Division staff by managing the flow of information to partners and stakeholders through the website, email campaigns, as well as print and video material. The position will also develop internal communications, including a monthly report, newsletters, and other mediums requested by the Office of Government, Policy, and Public Relations (GPPR), while also serving on the Division's Communication Council.

This position must complete special projects as assigned by the unit supervisor and Division Leadership Team, with the ability to take direction from multiple people and communicate effectively with various individuals about needs and priorities. This position may act on behalf of the Division Leadership Team by serving on internal and external committees and task groups as assigned and attending conferences, meetings, and other events to represent the Division.

MINIMUM QUALIFICATIONS:

Experience Only:

Six (6) years of relevant experience in an occupation related to the work assigned to this position to include:

• Direct external communications/marketing/content production experience for a government agency, non-profit, higher education, or private sector organization.
• Experience using Content Management Systems (CMS) like WordPress, Drupal, or SharePoint to update websites.
• Skill in understanding target audiences and customizing content to their needs, reading levels, and interests. This includes experience requiring the ability to write clearly, concisely, and accurately for different audiences and formats, such as web pages, instructional guides, emails, talking points, and more. 

Please note: At this time the division is not seeking social media marketing as relevant experience for this position.

OR

Education and Experience:

A combination of related education and/or relevant experience in an occupation related to the work assigned equal to six (6) years

Qualifying fields of education will include the following: Public Relations, Journalism, Advertising, Communications, Organizational Communication, Media Studies, Marketing, English/Creative Writing, Political Science, Business, Psychology, Law, Public Administration, Public Policy, Social Science.

Preferred Qualifications:

• Skill in working with subject matter experts, department leaders, and others to create content and get approval for communication materials.

• Experience with the Adobe Suite, including Acrobat, InDesign, and/or Premiere. 

• Professional proficiency in both written and verbal Spanish, with the ability to accurately create, translate, and edit content for Spanish-speaking audiences.

• Experience creating accessible content that follows WCAG criteria. This includes writing alt text for images, making PDFs accessible, and adding captions and transcripts to videos.

• Performing duties similar to those assigned to the position as a classified State of Colorado employee.

Conditions of Employment:

• Must be a Colorado resident at time of application.

• You must pass a thorough background check prior to employment which will include the E-Verify process.

APPEAL RIGHTS:

If you receive notice that you have been eliminated from consideration for this position, you may file an appeal with the State Personnel Board or request a review by the State Personnel Director.

An appeal or review must be submitted on the official appeal form, signed by you or your representative. This form must be delivered to the State Personnel Board by email (dpa_state.personnelboard@state.co.us), postmarked in US Mail or hand delivered (1525 Sherman Street, 4th Floor, Denver CO 80203), or faxed (303.866.5038) within ten (10) calendar days from your receipt of notice or acknowledgement of the department's action.

For more information about the appeals process, the official appeal form, and how to deliver it to the State Personnel Board; go to spb.colorado.gov; contact the State Personnel Board for assistance at (303) 866-3300; or refer to 4 Colorado Code of Regulations (CCR) 801-1, State Personnel Board Rules and Personnel Director's Administrative Procedures, Chapter 8, Resolution of Appeals and Disputes, at spb.colorado.gov under Rules.

For questions regarding this recruitment, please contact: chris.mcgill@state.co.us

Minimum Qualification Screening

A Human Resources Analyst will only review the work experience/job duties sections of the online job application to determine whether you meet the minimum qualifications for the position for which you are applying. Cover letters and resumes WILL NOT be accepted in lieu of the official State of Colorado online application, CDLE does not accept attachments of any kind during the application process. Part-time work experience will be prorated.

Applicants must meet the minimum qualifications to continue in the selection process for this position. Work experience and qualifications must be specifically documented on your online application. Do not use "see resume" or "see attached" statements on your application. CDLE does not accept attachments of any kind during the application process.

Comparative Analysis Process - Structured Application Review

After minimum qualification screening, the comparative analysis process for this position will involve a review and rating of all the information you submit with your application materials. Therefore, it is extremely important to document in the work experience/job duties portion of your online application the extent to which you possess the education, experience, minimum qualifications, and preferred qualifications as outlined in the job announcement. It is also important to thoroughly answer all supplemental questions (if listed) as your answers to these questions will be evaluated during this phase.

Supplemental Questions

Answer the supplemental questions on the application completely and thoughtfully. Your answers may be rated based on your writing ability (spelling, grammar, and clarity of your writing) as well as the content of your answer.

THIS ANNOUNCEMENT MAY BE USED TO FILL MULTIPLE AND/OR FUTURE VACANCIES

The State of Colorado believes that equity, diversity, and inclusion drive our success, and we encourage candidates from all identities, backgrounds, and abilities to apply. The State of Colorado is an equal opportunity employer committed to building inclusive, innovative work environments with employees who reflect our communities and enthusiastically serve them. Therefore, in all aspects of the employment process, we provide employment opportunities to all qualified applicants without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity or expression, pregnancy, medical condition related to pregnancy, creed, ancestry, national origin, marital status, genetic information, or military status (with preference given to military veterans), or any other protected status in accordance with applicable law.

The State of Colorado strives to create a Colorado for All by building and maintaining workplaces that value and respect all Coloradans through a commitment to equal opportunity and hiring based on merit and fitness.

The State is resolute in non-discriminatory practices in everything we do, including hiring, employment, and advancement opportunities.

The Colorado Department of Labor and Employment is committed to the full inclusion of all qualified individuals. As part of this commitment, our agency will assist individuals who have a disability with any reasonable accommodation requests related to employment, including completing the application process, interviewing, completing any pre-employment testing, participating in the employee selection process, and/or to perform essential job functions where the requested accommodation does not impose an undue hardship. If you have a disability and require reasonable accommodation to ensure you have a positive experience applying or interviewing for this position, please direct your inquiries to our ADAAA Coordinator, Sean Montoya, at sean.montoya@state.co.us. Auxiliary aids and services are available upon request to individuals with disabilities. For all other inquiries about this recruitment effort, please call 303-318-8200.

While a salary range is posted for this position, an eventual salary offer is determined by a comprehensive salary analysis, which considers multiple factors including but not limited to education and experience compared to others in the organization doing substantially similar work.