Manager, Paid Media

Manager, Paid Media (Contract/Part time)

Remote

Marketing

Contract

 

United States

 

 

We are looking to add a part time, Contractor to manage our paid media budget.

 What You’ll Do

• Own strategy and execution of Google Search, YouTube, Display, and social (Meta, LinkedIn, etc.) ad campaigns
• Build, launch, and optimize paid campaigns to meet performance KPIs (CPA, ROAS, LTV, etc.)
• Develop and test keyword strategies, audience segmentation, and creative variations
• Manage conversion tracking (Google Ads, GA4,) and work with developers or analysts to troubleshoot
• Regularly report on performance and deliver insights to inform budget decisions, channel expansion and promotion efficacy.
• Coordinate ad, creative, and landing page A/B testing in collaboration with design and developers.

What we're looking for:

• • 3–5+ years of experience managing Google Ads and Meta campaigns (Search, Display, Meta Feed/Stories).
  • Proven track record in improving ROAS and lowering CPA through structured experimentation.
  • Strong proficiency with Google Analytics 4, Google Tag Manager, and campaign attribution modeling.
  • Experience managing $50K–$200K/month budgets.
  • Strong ability to analyze data, interpret results, and make data-driven decisions.
  • Clear communication skills with the ability to present to non-technical stakeholders

Bonus points for:

• • Experience in telecom, subscription services, or highly competitive verticals.
  • Familiarity with tools like HubSpot, Looker, Wisepops, and Google Tag Manager.
  • Certifications (e.g., Google Ads, Meta Blueprint).