Head of Implementation and Activation

Title: Head of Implementation & Activation - Open Era

Location: Sydney Australia

Reference: 733_4940018008

Time Type :Hybrid

Job Description:

Explore your future with WPP Media. If this role isn't 100% aligned, apply anyway and we'll add you to a specific Talent Pool so we can collaborate on future available positions across our brands.

Ready to lead a team at the intersection of media, creativity, and technology, shaping the next chapter of growth for some of Australia's most iconic brands?

Open Era by WPP Media

Join a Team Shaping the Future of World-Class Marketing

Open Era is a world-class partnership between WPP Media and Suncorp, one of Australia's largest and most iconic insurance groups. This bespoke agency model brings together the best minds, tools, and technologies to shape the next chapter of growth - powered by openness, intelligence, and orchestration.

We're building a team that thrives on:

• Openness: To change, to collaboration, to accountability.
• World-Class Standards: Delivering the best work from Australia, for Suncorp.
• True Partnership: Working with transparency and healthy tension - we challenge for better every time.
• Growth Mindset: Focused on outcomes, performance, and policy impact.
• Future Focus: Never complacent, always evolving to meet what's next.

Why Join Open Era?

You'll be part of a dedicated, unified team structured to flex with Suncorp's diverse brand portfolio, including household names like AAMI, GIO, Suncorp, Shannons, Apia, and Vero. These brands are not only leaders in insurance - they're leaders in creativity, ingenuity, and customer connection.

Working on Suncorp means:

• High-impact creativity: From sport and entertainment partnerships to bold brand storytelling, Suncorp pushes the boundaries of what insurance marketing can be.
• Performance and brand media excellence: A dual focus on driving ROI and building long-term brand equity.
• Customer experience at the core: Every touchpoint matters - across owned, earned, paid, and shared media.
• Integrated media innovation: Collaborating across data, tech, and content to deliver seamless, effective campaigns.

Embedded Expertise Across the Team

• Data & Analytics - Translating complexity into clarity.
• Technology & AI - Accelerating ambition through innovation.
• OESP Connections Planning - architecting brand ecosystems to deliver brand and performance goals.
• Performance Planning - Driving measurable results and strategic growth.
• Media Activation - sweating every detail of a media execution to optimise for the growth potential.
• Sports & Entertainment - Shaping how Suncorp brands connect with Australians through iconic moments in sport and entertainment.

This is your chance to be part a model that's not just fit for today - but resilient for the future. If you're open to growth, open to challenge, and open to shaping what's next, Open Era is where you belong.

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. 

At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

The Role

Location: Sydney

• Lead the charge: Champion and mentor a large, diverse team of media specialists, shaping their careers and fostering an environment where they can reach their full potential.
• Shape the future: Collaborate with national leaders to define the future of our investment product, setting the success metrics that will drive our agency forward.
• Be a trusted partner: Act as a senior investment consultant for our clients, including iconic Aussie brands like Suncorp and AAMI, delivering innovative strategic insights that unlock transformational growth.
• Drive innovation: Cultivate a culture of creative thinking, leveraging top-tier publisher relationships to bring fresh, market-leading ideas to the table.
• Build our reputation: Be a key voice for the agency in the market, contributing to award-winning work, industry thought leadership, and new business pitches.

Ideal Skills and Experience

You'll thrive in this role if you are a meticulous media strategist with a flair for negotiation and team leadership. We're also looking for;

• A true media guru: You have a deep passion for the industry and an encyclopaedic knowledge of the ever-changing media landscape, from trends to tech.
• Inspirational leadership: You're a proven leader who knows how to motivate, coach, and empower a team to achieve organisational goals and deliver their best work.
• Strategic and analytical: You possess excellent problem-solving and analytical skills, with a meticulous eye for detail and the patience to find creative solutions.
• Master negotiator and communicator: You have first-class negotiation and presentation skills, with the ability to articulate complex ideas clearly and build strong, trusted relationships.
• Results-driven mindset: You're laser-focused on outcomes, with a demonstrated ability to identify what's working, articulate why, and drive tangible results for clients.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.

What We Offer

We offer a competitive salary package, with 20 days holiday increasing with service to a maximum of 25 days, with the option to purchase extra leave of up to 4 weeks per year. We also offer a flexible working environment, paid parental leave, flexible public holidays, birthday leave and early finishes during the summer months. These are just some of the great perks you can utilise.

Based on the south side of the bridge in Barangaroo, our office has beautiful views of Sydney Harbour and is a great space to hang out with colleagues and friends!

We have a culture of learning where we invest in your career growth and development through a range of learning and development opportunities. We offer a supportive and inclusive workplace culture that values diversity and collaboration and we provide mental wellness support via our Employee Assistance Program.

Our Commitment

We want you to have the best opportunity to show us your skills and talents, please let us know if there is anything we can do to make the application/interview process work for you. Should you require any adjustments throughout the process, please collaborate with our hiring team who will be happy to assist.

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