GenAI Go-To-Market Strategy Lead

Title: GenAI Go-To-Market Strategy Lead

- Charlotte, NC

Location: Charlotte United States

Job Description:

Job#: 3026617

Job Description:

Client: Financial Services

Team: Operational Excellence Admin

Job Title: GenAI Go-To-Market Strategy Lead

Location: Charlotte, NC | Hybrid 5x/week

Contract Length: 9 months

Rate: $60-70/hr

Interview Process: 2 rounds (Strategy + Leadership)

Top Requirements:

• Enterprise product launch / GTM strategy experience
• Change management + stakeholder engagement
• KPI / adoption / value realization tracking

Plusses:

• Experience in regulated environments
• Power BI / Tableau

Job Summary: Leads the go-to-market strategy and execution for GenAI products, ensuring successful adoption, rollout, and measurable business value.

Day-to-Day Responsibilities:

• Define GTM strategies and rollout plans
• Conduct stakeholder readiness assessments
• Build communication and change plans
• Track adoption and value metrics
• Support executive updates and reporting

EEO Employer

Apex Systems is an equal opportunity employer. We do not discriminate or allow discrimination on the basis of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law. Apex will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at [email protected] or 844-463-6178.

Apex Systems is a world-class IT services company that serves thousands of clients across the globe. When you join Apex, you become part of a team that values innovation, collaboration, and continuous learning. We offer quality career resources, training, certifications, development opportunities, and a comprehensive benefits package. Our commitment to excellence is reflected in many awards, including ClearlyRated's Best of Staffing in Talent Satisfaction in the United States and Great Place to Work in the United Kingdom and Mexico. Apex uses a virtual recruiter as part of the application process. Click here for more details.

Apex Benefits Overview: Apex offers a range of supplemental benefits, including medical, dental, vision, life, disability, and other insurance plans that offer an optional layer of financial protection. We offer an ESPP (employee stock purchase program) and a 401K program which allows you to contribute typically within 30 days of starting, with a company match after 12 months of tenure. Apex also offers a HSA (Health Savings Account on the HDHP plan), a SupportLinc Employee Assistance Program (EAP) with up to 8 free counseling sessions, a corporate discount savings program and other discounts. In terms of professional development, Apex hosts an on-demand training program, provides access to certification prep and a library of technical and leadership courses/books/seminars once you have 6+ months of tenure, and certification discounts and other perks to associations that include CompTIA and IIBA. Apex has a dedicated customer service team for our Consultants that can address questions around benefits and other resources, as well as a certified Career Coach. You can access a full list of our benefits, programs, support teams and resources within our 'Welcome Packet' as well, which an Apex team member can provide.

Employee Type:

Contract

Location:

Charlotte, NC, US

Job Type:

Date Posted:

March 18, 2026

Pay Range:

$68 - $72 per hour

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