Director of Lifecycle Marketing at Searchlight Inc.

Remote
Searchlight Inc.

Director of Lifecycle Marketing

  • REMOTE
  • United States
  • Full time

Our client is transforming the online mobile space and they’re looking for a talented Director of Lifecycle Marketing to join their expanding team. The role requires a skilled leader who can manage a team in successful customer acquisition and help their customers stay connected. As Director of Lifecycle Marketing, you’ll manage the full sales cycle, identifying growth and optimization opportunities to drive client value. The ideal candidate is a digital marketing leader with an analytical mindset and a passion for connecting people and technology.

Responsibilities:

  • Identify optimization and growth opportunities at every stage of user lifecycle, understanding users unique needs to drive adoption efforts
  • Execute customer retention, engagement, and acquisition strategies to gain users
  • Collaborate with internal stakeholders and leaders on lifecycle marketing strategy
  • Spearhead forecasting and budgeting for internal teams
  • Recruit and lead a high-performing team, guaranteeing team has access to relevant resources and operational capabilities to effectively scale
  • Discover new business development opportunities across performance marketing channels
  • Inspire a data-driven decision-making process with cross-functional team and external partners
  • Prioritize and plan new channel expansion

Requirements

  • BA/BS Degree
  • 7+ years of experience in the mobile app and/or direct to consumer space
  • Strong communicator with the ability to translate complex datasets into strategic insights and client solutions
  • A collaborator with a track record of cross-functional leadership and successful project management including executing strategy for early stage companies and fast-growing consumer services

Benefits

Searchlight is a digital recruitment firm specializing in media, advertising, and emerging technology. Our expertise includes media sales, marketing, technology sales, media, client services, project management, analytics, ad operations, and other client-facing roles. If you’re looking for a career in digital, we’d love to hear from you!

See all Marketing Jobs >

Sign up for Daily Remote Job Alerts!

Want Access to 25,000+ More Remote and Flexible Jobs?

More Jobs

More Jobs

Part-time to full-time,
freelance to employee

More Career Fields

More Career Fields

50+ flexible
job categories

More Resources

More Resources

Q&A's, webinars,
career coaching & more

Learn More About Our Premium Service