Content Creator at Memberful
Content Creator: Memberful
Memberful is a small remote-first company making membership software for independent publishers, educators, and creators. Our product embraces decentralization by intentionally not trying to do everything. Instead, we focus on building easy to use membership software that integrates tightly with best-in-class complementary services like WordPress, Stripe, and Mailchimp.
Historically, we’ve done very little marketing. We’ve focused on building an opinionated product our customers love while providing them with unexpectedly great service. They’ve rewarded us by telling their friends and colleagues about Memberful. It wasn’t until recently, that we decided it’s time to make a shift and take hold of our story. We hired a Head of Marketing to lead the way and have spent the last few months doing deep foundational work, learning about our competition, our customers and building out our brand expression.
This is where it gets exciting. Now that our foundation is set, we’re ready to start marketing. Memberful will never be known for flashy ad campaigns—that is counter to who we are. Instead, meaningful story-telling content will be the cornerstone of our marketing. Authenticity is a big piece of our brand and will be a big piece of our marketing and content strategy. We want to position ourselves as a thought-leader in the membership space, creating content that adds great value to our current and future customers.
Knowing content creation will be a significant part of our marketing, we are looking to add a Content Creator to our small, remote team. This person needs to be a strong writer who is passionate about membership, the subscription / passion economy and knows how to build a brand through the creation of content that people seek out. Thoughtful writing is a value of ours and is integral to this position.
- Create meaningful marketing content that drives traffic, engagement and leads.
- Content includes: blog posts, customer interviews, social content, email content and possibly, podcast content.
- Collaborate with the Head of Marketing to deliver an effective content marketing strategy and editorial calendar/ plan.
- Create content consistent with our brand standards and voice.
- Measure and optimize the program on a regular and ongoing basis.
- Excellent writer.
- Passion for membership, subscriptions, the passion economy and entrepreneurship.
- Experience creating content for a growing SaaS business with a growing a social audience.
- Editorial/brand building mindset.
- Understands SEO basics.
- Ability to analyze content and social performance.
- Experience with WordPress and top social channels.
Working at Memberful:
Who we are and what we’re building.
Memberful is a small team of self-starters focused on building great software and helping our customers succeed. We pay attention to the details, we treat people right, and we love learning and experimenting.
Do great work. Live your life.
Everyone at Memberful has a passion for doing great work. But we also want to live our life. That means working during normal business hours, maintaining a calm work environment, minimizing distractions, and respecting everyone’s time. We’ve found most things in business just aren’t that urgent.
Work from anywhere.
Everyone at Memberful is free to live and work wherever they choose. Our internal process is built around remote, asynchronous communication and deep work.
Friendly and thoughtful teammates.
We’re big believers in treating others as we’d like to be treated. Life is too short not to work with people you like, respect, and trust.
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