Non K-12 Campaign Associate

Non K-12 Campaign Associate

Remote

S&M

Full time

Austin, Texas, United States

Description

SchooLinks is investing in our Higher Education and Industry Partner communities. We’re looking for a creative, data-driven Campaign Associate to help us build traction and engagement with these new communities. This person will combine marketing execution, user engagement, and structured feedback collection to accelerate product-market fit and adoption.

This role can be broken down into 3 parts:  

• Campaign design and execution 
• Community engagement  
• Data reporting & ownership 

Responsibilities:

• Run targeted marketing and outreach campaigns to build awareness and engagement across Higher Education institutions and Industry Partners.
• Execute structured outreach flows — including cold-calling, emails, webinars, and events — to generate qualified meetings and product engagement.
• Collect, synthesize, and deliver structured user feedback to Product and Engineering to inform feature development and product-market fit.
• Partner with Product, and leadership teams to identify adoption blockers and opportunities for differentiation.
• Design and execute content strategies — such as email sequences, collateral, or videos — to drive awareness and usage of SchooLinks tools.
• Build and manage relationships with institutional and employer stakeholders to grow community engagement.
• Facilitate training sessions or create on-demand resources to help users adopt and gain value from the platform.
• Monitor and analyze campaign and usage data to identify trends, optimize performance, and report on KPIs.
• Own end-to-end campaign performance reporting, including meeting conversion rates, product usage, and engagement metrics.
• Experiment, test, and iterate quickly to identify effective outreach and activation strategies across segments.

Requirements

• Enjoy working in a collaboratively competitive and fast environment. Achieve your goals while also making others around you better too!
• Be comfortable in a fast-paced, high energy, ever changing environment
• Thrives on constructive, even tough feedback and enjoys collaborating with passionate, opinionated teammates to refine and elevate ideas.
• Be bold in your thinking! You bring strong points of view, grounded in data and evidence, and you’re excited to test and improve them through collaboration.
• Excellent written communication that is substantive and domain-specific -  Can you write a good email? Can you write copy around the benefits of a product? Can you write talking points for a PM to deliver to a webinar of customers?
• Strong design sensibilities — able to independently create polished, high-quality materials (e.g., one-pagers, presentations, brochures) in tools like Canva, Figma, or Google Slides that are ready to share with prospects and customers.
• Hands-on experience with marketing automation tools (HubSpot, Salesforce, Webflow, etc.) and CRM segmentation
• Ability to use basic data visualization tools (e.g., Looker, Tableau) for campaign performance.
• Video creation skills (screen recording, editing, adding slides) for product demos or tutorials.
• Organized and proactive project manager capable of juggling multiple initiatives across teams.
• Tech-savvy and curious — eager to learn the product deeply and tailor messaging to different audiences.

Benefits

• 100% health care coverage for Employee

• 401K with company matching
• Dental & Vision
• Parental Leave
• Subsidized gym membership
• Remote work stipend
• Annual team offsite

A reasonable estimate of OTE for this position is between $75k - $90k USD. This compensation range is specific to the United States and it incorporates many factors including but not limited to an applicant’s skills and prior relevant experience and training; licensures, degrees, and certifications; specific geographic location; internal equity; internal pay ranges; and market data/range parameters.